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Sarah Le: Lifecycle Marketer

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Category - Blog Post

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LinkedIn and HubSpot’s Love Child – The Marketing Skills Handbook

November 23, 2015
by Sarah
3 min read
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HubSpot and LinkedIn recently released some very interesting joint literature titled The Marketing Skills Handbook - A Deep Dive into Today's Most In-Demand Marketing Jobs. Why does this concern you? Because you may be a company...

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Sprout Social offers a great Social Media Marketing Acronym List
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FYI Social Media Marketing Acronyms List

July 13, 2015
by Sarah
2 min read
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The world of Marketing closely follows current trends and cultural tendencies. Acronyms are one of these cultural tendencies that marketers are keeping close tabs on, so much so that they are now a permanent facet of marketing...

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"A year from now you'll wish you had started today." -Karen Lamb
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Motivational Monday – Get Your Motivation On

May 18, 2015
by Sarah
3 min read
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I am sure there is an exception here but for the most part, we all struggle with motivation at work from time to time. Some of us may struggle with it more frequently than others. Building your motivation up from 0 to 100% can...

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  • Blog Post
  • Marketing Treats

Avoid These Top 3 Branding Mistakes

March 12, 2015
by Sarah
3 min read
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A lot of thought and planning goes into developing a brand. Don't let that discourage you from creating your brand. If your company can avoid making these top 3 branding mistakes, then you'll be in business.

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  • Marketing Treats

Outstanding Facebook Pages

September 17, 2014
by Sarah
5 min read
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Facebook is a powerful tool that can carry a brand beyond the remote nature of its website home-base and into a highly social, discoverable space where that brand can find and build its community of like-minded supporters...

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5 Misconceptions About Twitter
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  • Marketing Treats

5 Misconceptions About Twitter

August 26, 2014
by Sarah
4 min read
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Twitter has grown to become one of the most prominent social media networking sites out there. The website's growth in popularity has minimized the number of false impressions surrounding the social media giant, but still many...

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Small Businesses & Social Media Marketing Go Together

March 21, 2012
by Sarah
2 min read
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I’ll be honest, I love the small town feel I grew up with.  I can greatly appreciate the sense of comfort felt when walking into a local restaurant, venue, shop, etc. and feeling at home because I  know and trust the...

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Addressing Small Businesses

July 11, 2011
by Sarah
2 min read
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I’m here to help you and your small business communicate with potential customers in your neighborhood via social media. .. What’s that?  You say you don’t think social media will help your small business? ...

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Social Media for Social Good

January 10, 2011
by Sarah
2 min read
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Hello again! Social Media has many purposes; connecting friends, sharing news, promoting brands, etc. One bright, revolutionary use of social media is to support charity giving and cause awareness. Non-profit groups have taken...

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Case Study: Food Truck Industry and Social Media

January 1, 2011
by Sarah
1 min read
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Hello and Happy New Year!  Are you curious about how different industries use social media to increase brand awareness?  Please watch the following two videos which illustrate how social networking is utilized to create and...

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